Being an artist isn't all that it cracked up to be; the inconsistent cash flow, the rigorous competition, and the crippling self-doubt can easily wear on a person. King Tuff's new single "The Other" represents this uphill climb of creativity.
With his first new song in four years, King Tuff shares a more delicate side that's not only mirrored in the song's composition — calming, intertwining keyboards with some minimal acoustic guitar — but also in Tuff's emotive croon and lyrics.
Tuff says of the inspiration behind the new song:
"It's a song about hitting rock bottom. I didn't even know what I wanted to do anymore, but I still had this urge, this feeling like there was this possibility of something else I could be doing... and then I just followed that possibility. To me, that's what songwriting, and art in general, is about. You're chasing something, there is something out there calling to you and you're trying to get at it. 'The Other' is basically where songs come from. It's the hidden world. It's the mystery. It's the invisible hand that guides you whenever you make something. It's the thing I had to rediscover the sort of voice I had to follow-to bring me back to making music again in a way that felt true and good."
Watch the Cameron Dutra-directed video for "The Other" below.